{"product_id":"a-long-stride-the-story-of-the-worlds-no-1-scotch-whisky","title":"A Long Stride: The Story of the World's No. 1 Scotch Whisky","description":"\u003cp\u003eThe remarkable history of how Johnnie Walker became the world's number one Scotch whisky.\u003c\/p\u003e\u003cp\u003eHow did a small grocery shop in Kilmarnock grow to become the world's most recognised Scotch whisky brand? A Long Stride tells the story of how John Walker and a succession of ingenious and progressive business leaders embraced their Scottish roots to walk confidently on an international stage. By doing things their own way, Johnnie Walker overturned the conventions of late Victorian and Edwardian Britain, survived two world wars, and flourished despite Prohibition and the Great Depression to become the first truly global whisky brand, revolutionising the world of advertising along the way.\u003c\/p\u003e\u003cp\u003e\u003cstrong\u003eAuthor:\u003c\/strong\u003e Nicholas Morgan\u003cbr\u003e\u003cstrong\u003ePublisher:\u003c\/strong\u003e Canongate Books\u003cbr\u003e\u003cstrong\u003eFormat:\u003c\/strong\u003e Hardback, 336 pages\u003cbr\u003e\u003cstrong\u003eISBN:\u003c\/strong\u003e 9781838852078\u003c\/p\u003e","brand":"Canongate Books","offers":[{"title":"Default Title","offer_id":58009780355455,"sku":"9781838852078","price":16.99,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0922\/1619\/7503\/files\/71MsQ8_dbHL._AC_UF894_1000_QL80.jpg?v=1784470294","url":"https:\/\/shop.themacleanbrothers.com\/products\/a-long-stride-the-story-of-the-worlds-no-1-scotch-whisky","provider":"The Maclean Brothers - Shop","version":"1.0","type":"link"}